4 Questions You Should Ask Your Agency

Key Questions for your Marketing & Advertising Agency: A Guide for Success Your company’s success in strategic marketing & advertising hinges on the quality of service from your agency partner. Below, we offer four critical questions that will help determine if your agency is setting you up for triumph. 1. What is Your Approach to […]

Cool Nerds Marketing Goes for Gold!

Cool Nerds Marketing Triumphs with Gold Award in B2B Category by dotCOMM Awards An International Recognition We beam with excitement as we announce that Cool Nerds Marketing has clinched a Gold Award in the Business to Business (B2B) category at the dotCOMM Awards. This illustrious international competition recognizes designers, firms, and agencies that showcase innovative […]

Cool Nerds Marketing and Google Partner to Present at Name Summit 2017 in NYC

In August 2017, I had the pleasure of joining Timothy Jordan, Google Agency Development Manager, to present “Making the Most of Digital marketing with Google” at Name Summit (namesummit.com) 2017 in NYC. Below are a few key highlights from our presentation. For nearly two decades, Google has been connecting brands with consumers online and continuously […]

Snapchat filter for University of Delaware

We launched the filter 6/14/17 and have had over 1,333 uses in less than 24 hours! Snapchat is a growing platform in our world and communities! Many of our nerds are University of Delaware alumni or live in local areas, one noticed that Newark did not have enough cool filters, so we put our graphic […]

Cool Nerds Marketing Wins Expertise.com 2017 ‘Best Digital Marketing Agencies’ Award

Award-winning Philadelphia marketing agency. The award recognizes the very best digital marketing agencies in Philadelphia, PA. CNM has been previously recognized by other outlets is it continues to grow. The award celebrates Cool Nerds as a go-to agency for all things digital. Expertise scored 344 Philadelphia area digital marketing agencies on more than 25 variables across […]

Why Healthcare Professionals and Organizations Need Social Media

Social media is an undeniable force, an integral and constantly evolving part of our lives. Most companies recognize that social media is essential to marketing, but as a regulated industry, many healthcare organizations and providers still avoid its integration, although these regulations become increasingly less of an issue as healthcare organizations develop HIPAA-compliant guidelines to […]

What is Digital Marketing?

Whether you have a business in the Philadelphia area or business in the Delaware area, digital marketing should be part of your business plan. Today success in business depends on digital marketing. When looking for a DMA or digital marketing agency or an in-house digital marketer, it is good to know a few very important […]

WordPress (vs) Drupal

WordPress vs Drupal. WordPress offers a clean streamlined admin panel that is extremely user-friendly for users that do not have any coding knowledge. Users are able to make a wide array of edits to content such as switching out photos, sliders, text, etc., without the need for a third party to do so. Keeping WordPress […]

Color Psychology in Digital Marketing and Web Design

Why is Color Psychology Important in Marketing? We see color as a crucial component in our marketing and web design strategies because color has a very powerful effect on how site visitors react to goods and services on a web page. An effective use of color psychology uses the power of color to communicate the […]