Favorite Fonts of 2019 (So Far!)
Peyton Beard, Social Media Specialist While there are new typefaces being published every day, and hundreds of thousands made public online every year. Design is becoming seemingly oversaturated with clones and clones of the same or similar high-trend typefaces. Those that possess a flair for the dramatic, accessibility and an appreciation for the past are […]
The Case Against Stock Photography
by Kristian Segelken, Social Media Manager We are all familiar with stock photography. It’s everywhere. It seems nearly every brochure, advertisement, or packaged product contains an eerily perfect photo of a smiling family or field of flowers. We know these images are fake but we continue to let them slide. As the Atlantic’s Megan Garber […]
What We Loved About Digital Summit Philadelphia 2019
It was another great year at Digital Summit Philadelphia 2019 where over 1,400 marketers and industry professionals of all levels came together for 2 days of amazing presentations on everything from advanced SEO tactics to effectively targeting Gen Z. If you had the pleasure of attending this year, you are probably still recovering from the […]
3 Ways People Are Engaging with Media
By Olivia Roehm | Account Executive In 2019, it is increasingly important to track how our target and potential customers are engaging with digital media. Content engagement is a sure way to truly understand your customer, so let’s take a look at some popular ways people are engaging with media. 1. User-generated content Younger […]
Build Your Following: 5 Benefits of Using Social Media Management Services
Build Your Following: Many businesses start out handling their own social media profiles, as doing so is simple and cost-effective. Once your business becomes successful, however, it’s a good idea to enlist the help of a social media management company. Here are five proven benefits of hiring professionals to handle your social media tasks. 1) […]
3 Ways to Know It’s Time to Switch to a New SEO Provider
3 Ways to Know It’s Time to Switch to a New SEO Provider If your company has an SEO provider, it means that you take search engine optimization seriously, and understand how important SEO is to maintaining an organic presence on the search engines. What if your experience with your SEO company isn’t all positive, […]
Maxon C4D 102
by Ryan Goldberg, Graphic Designer A Not So Quick Intro Here I will be covering more topics on C4D stemming from this article. There I covered the basics of navigating through the viewport and understanding some of the workplace. In this article, I will include a few more things on a higher level and maybe […]
3 Cutting Edge Digital Marketing Ideas to Activate Your Brand
By Olivia Roehm, Account Executive How can you cut through the noise? This becomes the ultimate question after you’ve asked yourself who is your target audience, what challenge of theirs are we solving, and what investment can we put behind it. Digital is integrated as part of our lives, so cutting through what we’re used […]
Savvy Social Media Marketing Tips for Any Small Business
Savvy Social Media Marketing Tips for Any Small Business Every business knows they need to participate in social media marketing, but figuring out how best to do it can be challenging. As a small business owner, you might choose the services of a professional social media company to do your social media marketing. Alternatively, you […]
Copywriting vs. Design: What Comes First?
June 18, 2019 by Amanda Pearl | Project Manager Ah yes, the unsolved question that has been deliberated for years – which comes first “the chicken” or “the egg”? Some say it was the chicken, for others, it has to be the egg. When it comes to creative processes, it can be challenging to know […]