If you’re searching for a social media ad agency, you’re likely past the awareness stage. You know paid social works—but only if done right.
This guide covers exactly what you need to know before choosing a social media advertising company, what separates a real social ads agency from a list of freelancers, and how Cool Nerds Marketing fits into the picture.
When Should You Hire a Social Media Ad Agency?
Not every brand needs an agency right away. But if any of this sounds familiar, it’s probably time:
- You’re spending $5K+/month and still guessing what’s working
- Your in-house team is stretched thin
- Your current agency feels passive, not proactive
- You’re launching a new product and need firepower
- You’re done wasting money on weak creative
Working with a strong social media ad agency turns your ad spend into an engine—not an experiment.
Who We Work With
Cool Nerds Marketing is built for brands that want to be taken seriously in competitive spaces. We work with:
- National food and beverage companies
- CPG brands in wellness, skincare, and lifestyle
- Fast-scaling startups in DTC and retail
- Global names and challenger brands alike
Let’s get into it.
1. What Does a Social Media Ad Agency Do?
A true social media ad agency handles everything from strategy to creative execution to media buying. The goal isn’t just to “run ads.” It’s to tell your story in a way that gets clicks, conversions, and repeat customers.
Here’s what the right agency does:
- Crafts ad creative built for social—not repurposed from static brand decks
- Targets high-intent audiences across Meta, TikTok, YouTube, Pinterest, and more
- Tests and optimizes fast, not monthly
- Delivers reporting that’s actually readable and connected to your goals
At Cool Nerds, we don’t outsource any of that. We do it all under one roof, so nothing gets lost in translation—and no budget gets wasted.
2. Common Mistakes When Hiring a Social Media Ad Agency
Many brands jump in too fast and regret it later. Here’s what to avoid:
- Hiring based on followers or aesthetics (Pretty doesn’t mean profitable.)
- Not asking about testing cycles (Weekly is the bare minimum.)
- Choosing based on location (The best social media advertising agencies work nationally and globally—Cool Nerds does.)
3. Signs You’ve Found the Right Social Media Advertising Company
A good agency will:
- Show you examples of high-performing ad creatives
- Ask about your margins, goals, and timing
- Talk strategy before pitching pricing
- Offer a clear onboarding and testing plan
- Feel like a team—not a vendor
That’s what we do at Cool Nerds. Most of our clients come to us after a bad experience somewhere else. They stay because the difference is obvious in the first 30 days.
4. Why Cool Nerds Marketing Is a Different Kind of Social Ads Agency
We’re not here to blend in.
Cool Nerds Marketing is a social media advertising company that builds campaigns from the inside out. We combine bold creative, fast media buying, and influencer integration to drive sales—not just clicks.
We’ve worked with brands you’ve seen on shelves and startups you’ll see there soon. From beverage and snack brands to wellness, skincare, and household goods—we build ads that people want to watch, click, and share.
Our team handles:
- Concept and creative
- Paid strategy and media buying
- Influencer content for paid
- Daily campaign management
- Reporting that’s easy to understand
One team. One direction. Zero guesswork.
5. Need a Social Media Ad Agency? Let’s Talk
If you’re ready to get more from your ad budget—or you’ve been running campaigns that just aren’t delivering—we’ll show you how we’d do it better.
We’ll send you our deck, past examples, and a draft campaign outline.
No pressure. Just proof.
