Don’t Just Dabble… 5 Reasons to Dive into the World of PPC
DON’T JUST DABBLE… 5 REASONS TO DIVE INTO THE WORLD OF PPC (Pay per Click) 1. If you’re not doing it already, your competition surely is. Data consistently shows blooming trends upwards in online marketing spend by businesses of all industries and sizes. PPC is an extremely worthwhile and practical way to stake an early […]
Display and Retargeting Google Image Ads
Display and Retargeting Google Image Ads Showcase your product or service in a visual way with Google Image ads. Reach customers on websites that partner with Google. Google Image Ads Want to make an impression on customers with engaging graphics? Use Google image ads to capture people’s attention as they browse websites in the Google […]
The Do’s and Don’ts of Social Media Marketing
The Do’s and Don’ts of Social Media Marketing 1. Respond Quickly The purpose of social media marketing is to stay engaged with your followers. If someone comments on a post, messages you, or replies to a tweet, take a few seconds to respond. It is important to make your followers feel as though they have […]
Press Release Media Contact
Three Tips for Selecting a Press Release Media Contact A press release represents the most fundamental tool used to make a connection with the media. A key element of a press release is the designation of a media contact. The media contact is a person named in a press release as the individual media representatives […]
Logo Design And Brand Identity For A Company
All You Need To Know About Logo Design And Brand Identity For A Company. If you run a business of any kind, having an effective logo design goes a long way in improving your brand identity. It is important that you get the logo just right so that you can sell your business better. This […]
Creating the Best Homepage for Your Business
5 Essential Tips for Creating the Best Homepage for Your Business Living in an age where the Internet is a major part of our everyday lives, it is highly likely that the very first experience someone has with your business will be through your website. With first impressions counting for so much, and people’s attention […]
Maximising Your Meta Tags for SEO and CTR
In recent years, people have paid less attention to the optimization of Meta descriptions and Meta tags for good reason. It’s no longer an important thing to do when attempting to get your web pages ranking highly for your chosen search terms. However, it’s important that you don’t overlook the value of paying a bit […]
Fun Facts about Delaware
The first scheduled steam railroad in the nation was in Delaware. The only state without any National Park Systems is Delaware. The Methodist Church of America was organized in Delaware. John Dickinson’s childhood home is preserved […]
Why Small Businesses Need Local SEO
The search engines are constantly improving their algorithms in order to provide the most relevant results to their users, and one of the most important aspects of this is targeting results based on geographical location. For local businesses stepping into the highly competitive world of online marketing, making sure that your website shows up in […]
Public Relations
Public Relations act as a crucial component in establishing success in the marketplace. From small businesses, to large corporations, and everything in between; Public Relations serve an absolutely vital role in establishing, maintaining, and regulating momentum, growth, and credibility. Attracting customers, appealing to existing clients, delivering media coverage to further broaden market penetration and increase […]
