Social media is an undeniable force, an integral and constantly evolving part of our lives. Most companies recognize that social media is essential to marketing, but as a regulated industry, many healthcare organizations and providers still avoid its integration, although these regulations become increasingly less of an issue as healthcare...
WordPress (vs) Drupal
Wordpress vs Drupal. WordPress offers a clean streamlined admin panel that is extremely user-friendly for users that do not have any coding knowledge. Users are able to make a wide array of edits to content such as switching out photos, sliders, text, etc., without the need for a third party...
Why Should You Work With A Marketing Agency?
We Are Experts. Agencies have large amounts of knowledge and expertise in a wide variety of industries, so we know what works and doesn’t for your business. When you hire an Advertising agency, you’re hiring a team of professionals from various backgrounds who are combining their knowledge and experiences to create...
Are You A Digital Marketing Expert?
Digital marketing is not as easy as it looks yet several people try doing it themselves and this can be a big problem! Many individuals with limited digital marketing experience and skills consider themselves experts and this mentality can be very expensive. Digital marketing is more of a science than...
Philadelphia marketing agency
Philadelphia, Brotherly love, history, love, energy, creativity. It is heaven for all Philadelphia marketing agency's new ideas and creativity is everywhere you look. I don't know what else we can say about this city. There is a lot to say, and it is not just for love and creativity, it...
Google AdWords vs. Google AdWords Express
Deciding which way to advertise, either the full Google AdWords platform or Google AdWords Express is often a daunting task for small businesses. Even large businesses are faced with advertising challenges but often have years of advertising data to look back on when calling the shots. Once a company agrees...
5 Advantages of Hiring a Digital Marketing Agency for Your Business
5 Advantages of Hiring a Digital Marketing Agency for Your Business It’s time to stop gambling with different mediums, and guessing where to put your marketing dollars… it’s costing you more than you realize. 1. Full Team without the cost One of the greatest advantages of working with a digital...
Effective Logo Design Tips
Before exploring the ins and outs of what makes a logo design effective, let us take a brief moment to reflect on what exactly a logo is, and what it is not. A logo, simply put, is an identifier; it is also a device used to build brand recognition, build...
Color Psychology in Digital Marketing and Web Design
Why is Color Psychology Important in Marketing? We see color as a crucial component in our marketing and web design strategies because color has a very powerful effect on how site visitors react to goods and services on a web page. An effective use of color psychology uses the power...
The Importance of Social Media Marketing for a Small Business
Social Media Marketing is an essential part of online marketing strategy. o Cost-effectiveness o Reach targeted audiences quickly o Generate more sales Social Media Marketing has the ability to reach large amounts of people in less time and with minimal efforts. By marketing your products/services on social media platforms (Facebook,...