What We Loved About Digital Summit Philadelphia 2019

It was another great year at Digital Summit Philadelphia 2019 where over 1,400 marketers and industry professionals of all levels came together for 2 days of amazing presentations on everything from advanced SEO tactics to effectively targeting Gen Z. If you had the pleasure of attending this year, you are probably still recovering from the […]

3 Ways to Know It’s Time to Switch to a New SEO Provider

SEO is the king.

3 Ways to Know It’s Time to Switch to a New SEO Provider If your company has an SEO provider, it means that you take search engine optimization seriously, and understand how important SEO is to maintaining an organic presence on the search engines. What if your experience with your SEO company isn’t all positive, […]

Savvy Social Media Marketing Tips for Any Small Business

Social media platforms

Savvy Social Media Marketing Tips for Any Small Business Every business knows they need to participate in social media marketing, but figuring out how best to do it can be challenging.  As a small business owner, you might choose the services of a professional social media company to do your social media marketing. Alternatively, you […]

Focus On Your Customer, Not Your Competition

By Olivia Roehm, Account Executive I’m not arguing the need to keep track of what your competition is doing, but there is someone more important to focus on: your customer. There are a number of items a company must track to reach growth goals. Identifying changes in the industry and competition will provide an understanding […]

Marketing Your Business with Instagram Stories

May 21, 2019 by Kristian Segelken | Social Media Specialist If you are only posting to your business’ Instagram feed, you are missing out on half of what the platform has to offer. Instagram stories are a fun and effective marketing tool and recent updates make it easier to use than ever. Not sure where […]

Cool Nerds Marketing’s Top 10 Things to Do in Delaware

We at Cool Nerds Marketing, love and support where we work, live and play. We’ve put together a list of each team member’s favorite things to do in Delaware. Enjoy! Main Street in Newark Olivia Roehm, Account Executive Living in a ‘college town’ means access to a number of great places to eat, shop, and […]

Five Ways to Improve Your Company’s Marketing Efforts

Five Ways to Improve Your Company’s Marketing Efforts Without proper marketing, it can be tough for interested customers to find your company’s products or services. Luckily, if you feel like your marketing efforts aren’t quite at the level that you would like them to be at, there are some easy ways to give them a […]

Facebook for CPGs: Increasing Reach, Building Brand Loyalty, and Tracking sales Impact

By: Olivia Roehm, Account Executive As the consumer packaged goods industry continues to grow, so do the needs and demands of the customer.  Among the growing list of 2019 trends, companies need to focus most importantly on the increased reliance on customer data.  With over 156M people in America accessing Facebook each day, there are […]

Start-Up Mistakes Not to Ignore as You Start Your Business Journey

Start-Up Mistakes Not to Ignore as You Start Your Business Journey A start-up business requires all your blood, sweat and tears to run. You may find it easier to set the goal to become your own boss, but in order to succeed with your idea, it is important to perform the necessary market research, in-depth […]

Web Design: Expectations vs. Reality

April 16, 2019 by Ally Nagle | Web Designer By 2019, we are all aware at this point that websites dominate the digital marketing world. Basically every reputable or successful business has a functional website. They are necessary and beneficial for a multitude of reasons and the masses are now more familiar with this than […]