2025 CPG Social Media Benchmark Report: Stats, Trends & Insights

If you sell snacks, drinks, sauces, or anything you grab off a grocery store shelf, this report is for you. Every year, marketers ask the same questions: This 2025 CPG Social Media Benchmark Report answers those questions with real numbers and simple explanations. Think of it like a scoreboard for the food & beverage world. […]
Instagram Statistics 2025: A Complete, Fact-Filled Guide for Marketers

Instagram isn’t just a photo app anymore—it’s a discovery engine, a shopping layer, and a cross‑channel ad platform sitting at the center of culture. Below is a dense, up‑to‑date reference you can cite in decks, briefs, and content—packed with vetted numbers and clear takeaways. 1) Size and Reach (Jan–July 2025) What to do with this: […]
Best Social Media Agencies in 2026

Top Social Media Marketing Companies to Watch This Year Finding the right social media agency can feel confusing.There are hundreds of social media marketing agencies promising results, but only a few truly help brands grow. That’s why this 2026 guide lists the best social media agencies in the United States—the ones turning likes into loyal […]
What to Expect When Hiring a Social Media Ad Agency
If you’re running paid ads on Facebook, Instagram, TikTok, or YouTube, choosing the right social media ad agency can be the difference between scaling profitably and wasting budget.A social media ad agency focuses on one thing—managing paid social advertising to drive measurable growth. Unlike a general marketing firm, they specialize in ad strategy, creative testing, […]
The 15 Best Social Media Agencies in California (2025)

What Is a Social Media Agency? A social media agency helps businesses grow their presence, reputation, and revenue across platforms like Instagram, TikTok, YouTube, Facebook, and LinkedIn. These agencies go beyond posting content — they build strategies that connect brands to real audiences, drive measurable engagement, and turn followers into customers. From content creation to […]
Best Instagram Marketing Agencies in 2025

What is Instagram Marketing? Instagram marketing is the use of Instagram’s platform—through organic posts, paid ads, Reels, and influencer collaborations—to build brand awareness, engage with audiences, and drive sales. With over 2 billion active users, Instagram has become one of the most important platforms for businesses looking to connect with consumers visually and emotionally. Unlike […]
Paid Media Services for Predictable Growth in 2026

December 16, 2025Advertising | Media BuyingWritten by the Paid Media Strategy Team at Cool Nerds Marketing Paid media services help brands grow in 2026.They guide spend, creative, and data to drive outcomes. Search engines and platforms now reward real performance and user experience.This guide explains how paid media works and what to expect this year. […]
Social Media Agency: How to Find the Right Partner in 2025

Social media isn’t just about posts and followers anymore—it’s where buying decisions happen, where brands are built, and where reputations are made. If you’re searching for a social media agency that can actually move the needle, you’re in the right place. This guide will show you how to choose the best partner, what matters in […]
This Week’s Social Media Marketing Updates (June 12–19, 2025)

Top 20 Social Media Marketing Updates Welcome to this week’s social media marketing breakdown from Cool Nerds. From TikTok’s AI ad rollout to Meta’s push for full automation, the week of June 19, 2025, delivered major shifts across platforms. Whether you’re a social media strategist, marketing exec, or agency lead, this roundup gives you everything […]
TikTok Statistics 2025: Users, Revenue, Ads & Trends

TikTok has transformed from a Gen Z dance app into one of the most powerful players in social media, commerce, and culture. In 2025, it’s not just a platform—it’s a behavior driver. Whether you’re a CPG brand launching on TikTok Shop, a media buyer testing short-form ads, or a marketer tracking usage trends, this guide […]