Best Social Media Campaigns of 2025 (CPG Case Studies & Examples)
Introduction In 2025, the best social media campaigns from consumer packaged goods (CPG) brands combined creativity, cultural relevance, and platform-native execution. From playful TikTok challenges to bold purpose-driven messaging, the leading global food and beverage brands showed how to stay relevant in a crowded market. Note on metrics: Campaign results that reference TikTok hashtags reflect […]
2025 CPG Social Media Benchmark Report: Stats, Trends & Insights
If you sell snacks, drinks, sauces, or anything you grab off a grocery store shelf, this report is for you. Every year, marketers ask the same questions: This 2025 CPG Social Media Benchmark Report answers those questions with real numbers and simple explanations. Think of it like a scoreboard for the food & beverage world. […]
Instagram Statistics 2025: A Complete, Fact-Filled Guide for Marketers
Instagram isn’t just a photo app anymore—it’s a discovery engine, a shopping layer, and a cross‑channel ad platform sitting at the center of culture. Below is a dense, up‑to‑date reference you can cite in decks, briefs, and content—packed with vetted numbers and clear takeaways. 1) Size and Reach (Jan–July 2025) What to do with this: […]
What to Expect When Hiring a Social Media Ad Agency
If you’re running paid ads on Facebook, Instagram, TikTok, or YouTube, choosing the right social media ad agency can be the difference between scaling profitably and wasting budget.A social media ad agency focuses on one thing—managing paid social advertising to drive measurable growth. Unlike a general marketing firm, they specialize in ad strategy, creative testing, […]
The 15 Best Social Media Agencies in California (2025)
What Is a Social Media Agency? A social media agency helps businesses grow their presence, reputation, and revenue across platforms like Instagram, TikTok, YouTube, Facebook, and LinkedIn. These agencies go beyond posting content — they build strategies that connect brands to real audiences, drive measurable engagement, and turn followers into customers. From content creation to […]
Best Instagram Marketing Agencies (2026 Guide for Brands Ready to Scale)
If you’re searching for an Instagram marketing agency, you’re not looking for “better posts.” You’re looking for growth. You want stronger creative, better-performing ads, Reels that actually hold attention, and an agency that can run the account like a machine—without your team babysitting every step. This guide ranks the best Instagram marketing agencies in 2026 […]
Paid Media Services for Predictable Growth in 2026
December 16, 2025Advertising | Media BuyingWritten by the Paid Media Strategy Team at Cool Nerds Marketing Paid media services help brands grow in 2026.They guide spend, creative, and data to drive outcomes. Search engines and platforms now reward real performance and user experience.This guide explains how paid media works and what to expect this year. […]
This Week’s Social Media Marketing Updates (June 12–19, 2025)
Top 20 Social Media Marketing Updates Welcome to this week’s social media marketing breakdown from Cool Nerds. From TikTok’s AI ad rollout to Meta’s push for full automation, the week of June 19, 2025, delivered major shifts across platforms. Whether you’re a social media strategist, marketing exec, or agency lead, this roundup gives you everything […]
TikTok Statistics 2025: Users, Revenue, Ads & Trends
TikTok has transformed from a Gen Z dance app into one of the most powerful players in social media, commerce, and culture. In 2025, it’s not just a platform—it’s a behavior driver. Whether you’re a CPG brand launching on TikTok Shop, a media buyer testing short-form ads, or a marketer tracking usage trends, this guide […]
Social Media Management Agency for Brands That Don’t Blend In
If you’re looking for a social media management agency that actually shows up and drives real results, you’re in the right place. Cool Nerds Marketing stays active—from strategy to content to community—so your brand doesn’t fall flat or get left behind. We’re not the kind of agency that disappears after onboarding or posts without purpose. […]