How can your business benefit from Twitter Fleets?
By Danell Burton-Worrell Twitter rolled out at the end of 2020. Fleets or fleeting tweets are a new way to share content on Twitter that’s only available 24 hours. It cannot be retweeted or replied to publicly. Similar to Instagram Stories, it’s an excellent way for businesses to interact with consumers. Unlike Instagram stories, you […]
Why Marketing is Essential for Your Business
By: Lilyana Hilaman Why Marketing is Essential for Your Business All successful businesses have one thing in common: they know how to market. Most people have heard of marketing and understand what it is, but many don’t understand just how important it is. With so much technology at our fingertips and media consumption flowing, marketing […]
Philadelphia marketing services for small businesses
Ignite Your Philadelphia Small Business with Our Strategic Marketing Services Navigating the New Normal: Philadelphia’s Small Business Landscape Operating a small business in Philadelphia, Pennsylvania during these post-pandemic times presents unique challenges and opportunities. Many local businesses grappled with lost revenue, operational downsizing, and even closures during the COVID-19 pandemic. Now, as we push forward […]
How to “Hash” Out Those Instagram Hashtags
Hashtags. There used to be a time when people used to call the “#” symbol, the “pound” or the “number” symbol. It wasn’t until 2007 when a San Francisco techie, Chris Messina, wrote a tweet suggesting people to use the “hashtag” to group topics. Over time, the hashtag caught on as the new social media […]
3 Visual Trends for 2020
Kristian Segelken | Creative Director Trends come and go but good branding is forever. You’ve gone through the hard work of figuring out what your brand should look like, but how does it align with current visual trends? Here’s a brief selection of the most eye-catching trends so far this year. Which ones fit your […]
Study the Customer, Get Results
Focus: Study the Customer, Get Results Alina Peon | Cool Nerds Marketing Intern The recent COVID-19 outbreak has resulted in extended periods of time in quarantine, temporary closure of restaurants and supermarkets, and an increase in delivery and online shopping services. As people stay home, they are faced with one big challenge: the kitchen. For […]
Which Pandemic Shopper Habits are Here to Stay?
Olivia Roehm | Account Executive Predictions of when the crisis will end seem to be impossible to judge, however, there are some stark consumer habits that have sprung up from the crisis that will change the economic landscape even when the pandemic is over. For one thing, many consumers who have not adopted some online […]
Marketing During a Crisis
Olivia Roehm | Account Executive Crisis times are uncertain; no one likes it, but marketers get through uncertainty every day. It’s all about testing, optimizing, trying again! Because of our natural adaptability, we shapeshift into an emergency relief team during a crisis. This is fantastic, and we’ve loved seeing the communities of all industries come […]
What is typography? Deep look into typography.
Typography Graphics has been one of the leading forms of art of this century. From the picture making to the writing style, graphics are involved in every step of the modern art culture of the poster, writing or other forms. It has been observed that without the impressive writing style, no connection is built between […]
Marketing to Millennials
Gokce Arslan | Social Media Strategist Millennials, also known as Generation Y, are the demographic cohort following Generation X and preceding Generation Z. Researchers and popular media use the early 1980s as starting birth years and the mid-1990s to early 2000s as ending birth years, with 1981 to 1996 a widely accepted definition. While originally […]
