A lot has changed for TikTok over the past year. It’s the world’s fastest growing social media platform and the world has taken notice. In this article we’re going to talk about what’s new, what’s changed, and what you need to know when it comes to TikTok for business in...
Working from home
Author: Quinton Banks Working from home With the new year came necessary changes to businesses' pre-established workplace dynamics. We at Cool Nerds Marketing are one of those businesses, that have adapted to the home workspace without losing the culture we’ve worked hard to create. We all found ways to stay...
Guide for Small Businesses: The Trends of Changing Consumer during COVID
By Kathleen Woods As the World faces these uncertain times, there has been a change in how people will be able to connect with small businesses. This pandemic has turned into a long-term situation and businesses will need to adjust their ways. Here are some trends that marketers are seeing...
How can your business benefit from Twitter Fleets?
By Danell Burton-Worrell Twitter rolled out at the end of 2020. Fleets or fleeting tweets are a new way to share content on Twitter that's only available 24 hours. It cannot be retweeted or replied to publicly. Similar to Instagram Stories, it's an excellent way for businesses to interact with...
Why Marketing is Essential for Your Business
By: Lilyana Hilaman Why Marketing is Essential for Your Business All successful businesses have one thing in common: they know how to market. Most people have heard of marketing and understand what it is, but many don't understand just how important it is. With so much technology at our fingertips...
The marketing agency for Philadelphia small businesses.
The marketing agency for Philadelphia small businesses. Are you a small business that is operating in Philadelphia, Pennsylvania? You, like most, have likely been affected by COVID-19. A lot of companies have lost sales revenue, closed down, or had to minimize their operation during these challenging times. Now that we are in August 2020, things are slowly going back to normal(ish). You might...
How to “Hash” Out Those Instagram Hashtags
How to “Hash” Out Those Instagram Hashtags Hashtags. There used to be a time when people used to call the “#” symbol, the “pound” or the “number” symbol. It wasn’t until 2007 when a San Francisco techie, Chris Messina, wrote a tweet suggesting people to use the “hashtag” to...
3 Visual Trends for 2020
3 Visual Trends for 2020 Kristian Segelken | Creative Director Trends come and go but good branding is forever. You’ve gone through the hard work of figuring out what your brand should look like, but how does it align with current visual trends? Here’s a brief selection of...
Study the Customer, Get Results
Focus: Study the Customer, Get Results Alina Peon | Cool Nerds Marketing Intern The recent COVID-19 outbreak has resulted in extended periods of time in quarantine, temporary closure of restaurants and supermarkets, and an increase in delivery and online shopping services. As people stay home, they are faced with one...
Which Pandemic Shopper Habits are Here to Stay?
Which Pandemic Shopper Habits are Here to Stay? Olivia Roehm | Account Executive Predictions of when the crisis will end seem to be impossible to judge, however, there are some stark consumer habits that have sprung up from the crisis that will change the economic landscape even when the pandemic is...