How to Do a Successful Product Launch: A Step-by-Step Guide

Step-by-step guide explaining how to do a successful product launch across multiple platforms.

Introduction Launching a new product can be exciting but also challenging. Without the right strategy, even a great product can get lost in the noise. A successful product launch requires careful planning, creative storytelling, and an omnichannel marketing approach that engages your target audience across multiple platforms. Whether you’re launching a CPG product, DTC brand, […]

How a Creative Agency Can Drive a Successful Product Launch

Gevalia coffee branding in CPG marketing, featuring a coffee bean pouring into a branded yellow Gevalia mug.

Introduction Launching a new product is exciting—but also risky. Many brands invest heavily in product development, only to fall short when introducing the product to the market. A creative agency ensures that your product launch goes beyond just placing ads or creating content. It builds an omnichannel launch strategy that includes social media marketing, Google […]

10 Surprising Social Media Trends Brands Can’t Ignore in 2025

CPG product social media content creation by agency

Social media is evolving fast, and 2025 is already bringing unexpected changes. Platforms are shifting their focus, users are changing habits, and brands need to adapt. We’ve identified 10 surprising trends that are shaping the future of social media this year. Whether you’re managing a brand or strategizing campaigns, staying ahead of these trends is […]

Why Brands Choose Cool Nerds Marketing as Their Creative Advertising Agency

Strawberry yogurt cup displayed for social media post. Cool Nerds Marketing, a top CPG marketing agency.

Introduction: Why Most Creative Advertising Agencies Miss the Mark Many brands hire a creative advertising agency hoping for bold ideas and fresh campaigns. But too often, they get flashy visuals without strategy, or technically sound campaigns that lack emotional impact. Creativity alone doesn’t drive results. What truly moves the needle is a balanced approach — […]