How CPG Brands Actually Win on Amazon in 2026

In 2026, CPG brands win on Amazon with sharp retail basics, strong creative, and better use of new ad tools. Amazon changed a lot in 2024 and 2025.They are pushing one connected ad system with more AI, better data, and full-funnel reporting. Amazon Ads+2Digiday+2 This guide walks through what is new and what actually works […]