The Brief by Cool Nerds: Marketing Intelligence for the Week of May 6, 2025

Signal of the Week: AI Agents — Buzzword or Breakthrough? What Happened:The term “AI agents” is gaining traction, with startups labeling various tools under this umbrella. However, experts like Andreessen Horowitz’s Guido Appenzeller caution that many so-called agents are merely enhanced chat interfaces, lacking true autonomous capabilities. Despite this, significant investments continue in this space, […]