The Power of User-Generated Content for CPG Brands
![Consumer examining a CPG branded product on a store shelf.](https://coolnerdsmarketing.com/wp-content/uploads/2023/08/woman-buying-milk-in-the-supermarket-2022-01-19-00-17-29-utc.jpg)
In today’s digital marketplace, the authenticity and engagement that user-generated content (UGC) brings to the table cannot be overstated. For consumer packaged goods (CPG) brands, tapping into the stream of content created by your own consumers offers a unique opportunity to elevate brand trust, enhance community engagement, and drive product innovation. Here’s how to leverage […]